Solving the Personalization quandary with the right Clienteling Solution
Gathering customer data is key in customizing the retail shopping experience. In turn, Clienteling has become one of the key software “buzzwords” in the past decade. To be successful, Clienteling must involve appropriate interface, database, and analytic capabilities. On the non-technology end, it needs support from a corporate culture with established goals, a salesforce trained in its proper use, and customer interface scenarios. Also, Clienteling Systems should be tailored to a company’s needs.